Pandemic-Proof Your Business With Video

Being safe and distanced does not mean that our businesses must come to a screeching halt. As they pivot to survive, many small businesses are turning to video to solve problems remotely. The videos for MJ Insurance are a perfect example. Other groups are using video to replace in-person fundraisers, to find new leads instead of attending networking events, or to educate their staff in lieu of training sessions.

#ProTip: Video is the best way to limit exposure and keep business rolling.

A crew of one or two can successfully execute most videos, which accomplishes the task while greatly limiting your exposure. For those who are particularly at risk, there are many ways to create videos without any contact at all, including Zoom recordings, voice-over with animation, or even filming through a squeaky-clean window. And finally, what I recommend the most for both quality and budget, our No-Contact, DIY Video Package gives you the tools and support to create a video yourself using your cell phone. We're in this together - let's get through it together.

Katie Rutter is the executive producer of Thing in a Pot Productions. She has received multiple awards for her videos and the overall quality of her work, including being honored as Video Producer of the Year in 2018 by the Catholic Press Association. Subscribe to our newsletter to receive our video ProTips in your inbox every month!